All key metrics

Retrieves all key metrics, for the specified time period.

Examples
curl -X GET "https://api.chartmogul.com/v1/metrics/all" \
     -u YOUR_API_KEY: \
     -d start-date=2023-07-01 \
     -d end-date=2023-08-31 \
     -d interval=month \
     -d geo=US \
     -d plans=Silver%20Monthly
ChartMogul::Metrics.all(
  start_date: "2023-07-01",
  end_date: "2023-08-31",
  interval: "month",
  geo: "US",
  plans: "Silver Monthly",
)
ChartMogul.Metrics.all(config, {
  "start-date": "2023-07-01",
  "end-date": "2023-08-31",
  interval: "month",
  geo: "US",
  plans: "Silver Monthly",
});
ChartMogul\Metrics::all([
  "start-date" => "2023-07-01",
  "end-date" => "2023-08-31",
  "interval" => "month",
  "geo" => "US",
  "plans" => "Silver Monthly"
]);
api.MetricsRetrieveAll(&cm.MetricsFilter{
  StartDate: "2023-07-01",
  EndDate:   "2023-08-31",
  Interval:  "month",
  Geo:       "US",
  Plans:     "Silver Monthly",
})
chartmogul.Metrics.all(
  config,
  start_date="2023-07-01",
  end_date="2023-08-31",
  interval="month",
  geo="US",
  plans="Silver Monthly",
)
Result Format
{
  "entries": [
    {
      "date": "2023-07-31",
      "mrr": 339704639,
      "mrr-percentage-change": 0.0,
      "arr": 4076455668,
      "arr-percentage-change": 0.0,
      "customer-churn-rate": 17.13,
      "customer-churn-rate-percentage-change": 0.0,
      "mrr-churn-rate": 4.92,
      "mrr-churn-rate-percentage-change": 0.0,
      "ltv": 2977624,
      "ltv-percentage-change": 0.0,
      "customers": 666,
      "customers-percentage-change": 0.0,
      "asp": 36650,
      "asp-percentage-change": 0.0,
      "arpa": 510067,
      "arpa-percentage-change": 0.0
    },
    {
      "date": "2023-08-31",
      "mrr": 339495262,
      "mrr-percentage-change": -0.06,
      "arr": 4073943144,
      "arr-percentage-change": -0.06,
      "customer-churn-rate": 3.9,
      "customer-churn-rate-percentage-change": -77.23,
      "mrr-churn-rate": 0.49,
      "mrr-churn-rate-percentage-change": -90.04,
      "ltv": 13392307,
      "ltv-percentage-change": 349.76,
      "customers": 650,
      "customers-percentage-change": -2.4,
      "asp": 152454,
      "asp-percentage-change": 315.97,
      "arpa": 522300,
      "arpa-percentage-change": 2.4
    }
  ],
  "summary": {
    "current-mrr": 346382263,
    "previous-mrr": 345823018,
    "mrr-percentage-change": 0.16,
    "current-arr": 4156587156,
    "previous-arr": 4149876216,
    "arr-percentage-change": 0.16,
    "current-customer-churn-rate": 1.63,
    "previous-customer-churn-rate": 1.81,
    "customer-churn-rate-percentage-change": -9.94,
    "current-mrr-churn-rate": -0.05,
    "previous-mrr-churn-rate": -0.74,
    "mrr-churn-rate-percentage-change": 93.24,
    "current-ltv": 30802147,
    "previous-ltv": 28243922,
    "ltv-percentage-change": 9.06,
    "current-customers": 700,
    "previous-customers": 689,
    "customers-percentage-change": 1.6,
    "current-asp": 15071,
    "previous-asp": 55841,
    "asp-percentage-change": -73.01,
    "current-arpa": 494831,
    "previous-arpa": 501920,
    "arpa-percentage-change": -1.41
  }
}
#<ChartMogul::Metrics::AllKeyMetrics:0x007fa4ec493200 
@entries=[
  #<ChartMogul::Metrics::AllKeyMetric:0x007fa4ec492fa8 
  @date=2023-07-31,
  @mrr=339704639,
  @mrr_percentage_change=0.0,
  @arr=4076455668,
  @arr_percentage_change=0.0,
  @customer_churn_rate=17.13,
  @customer_churn_rate_percentage_change=0.0,
  @mrr_churn_rate=4.92,
  @mrr_churn_rate_percentage_change=0.0,
  @ltv=2977624,
  @ltv_percentage_change=0.0,
  @customers=666,
  @customers_percentage_change=0.0,
  @asp=36650,
  @asp_percentage_change=0.0,
  @arpa=510067,
  @arpa_percentage_change=0.0
  >, 
  #<ChartMogul::Metrics::AllKeyMetric:0x007fa4ec492328 
  @date=2023-08-31,
  @mrr=339495262,
  @mrr_percentage_change=-0.06,
  @arr=4073943144,
  @arr_percentage_change=-0.06,
  @customer_churn_rate=3.9,
  @customer_churn_rate_percentage_change=-77.23,
  @mrr_churn_rate=0.49,
  @mrr_churn_rate_percentage_change=-90.04,
  @ltv=13392307,
  @ltv_percentage_change=349.76,
  @customers=650,
  @customers_percentage_change=-2.4,
  @asp=152454,
  @asp_percentage_change=315.97,
  @arpa=522300,
  @arpa_percentage_change=2.4
  >
],
@summary=
  #<ChartMogul::Summary:0x007fa4ec07dda0
  @current_mrr=346382263,
  @previous_mrr=345823018,
  @mrr_percentage_change=0.16,
  @current_arr=4156587156,
  @previous_arr=4149876216,
  @arr_percentage_change=0.16,
  @current_customer_churn_rate=1.63,
  @previous_customer_churn_rate=1.81,
  @customer_churn_rate_percentage_change=-9.94,
  @current_mrr_churn_rate=-0.05,
  @previous_mrr_churn_rate=-0.74,
  @mrr_churn_rate_percentage_change=93.24,
  @current_ltv=30802147,
  @previous_ltv=28243922,
  @ltv_percentage_change=9.06,
  @current_customers=700,
  @previous_customers=689,
  @customers_percentage_change=1.6,
  @current_asp=15071,
  @previous_asp=55841,
  @asp_percentage_change=-73.01,
  @current_arpa=494831,
  @previous_arpa=501920,
  @arpa_percentage_change=-1.41
>
{
  entries: [
    {
      date: "2023-07-31",
      mrr: 339704639,
      "mrr-percentage-change": 0.0,
      arr: 4076455668,
      "arr-percentage-change": 0.0,
      "customer-churn-rate": 17.13,
      "customer-churn-rate-percentage-change": 0.0,
      "mrr-churn-rate": 4.92,
      "mrr-churn-rate-percentage-change": 0.0,
      ltv: 2977624,
      "ltv-percentage-change": 0.0,
      customers: 666,
      "customers-percentage-change": 0.0,
      asp: 36650,
      "asp-percentage-change": 0.0,
      arpa: 510067,
      "arpa-percentage-change": 0.0
    },
    {
      date: "2023-08-31",
      mrr: 339495262,
      "mrr-percentage-change": -0.06,
      arr: 4073943144,
      "arr-percentage-change": -0.06,
      "customer-churn-rate": 3.9,
      "customer-churn-rate-percentage-change": -77.23,
      "mrr-churn-rate": 0.49,
      "mrr-churn-rate-percentage-change": -90.04,
      ltv: 13392307,
      "ltv-percentage-change": 349.76,
      customers: 650,
      "customers-percentage-change": -2.4,
      asp: 152454,
      "asp-percentage-change": 315.97,
      arpa: 522300,
      "arpa-percentage-change": 2.4
    }
  ],
  "summary": {
    "current-mrr": 346382263,
    "previous-mrr": 345823018,
    "mrr-percentage-change": 0.16,
    "current-arr": 4156587156,
    "previous-arr": 4149876216,
    "arr-percentage-change": 0.16,
    "current-customer-churn-rate": 1.63,
    "previous-customer-churn-rate": 1.81,
    "customer-churn-rate-percentage-change": -9.94,
    "current-mrr-churn-rate": -0.05,
    "previous-mrr-churn-rate": -0.74,
    "mrr-churn-rate-percentage-change": 93.24,
    "current-ltv": 30802147,
    "previous-ltv": 28243922,
    "ltv-percentage-change": 9.06,
    "current-customers": 700,
    "previous-customers": 689,
    "customers-percentage-change": 1.6,
    "current-asp": 15071,
    "previous-asp": 55841,
    "asp-percentage-change": -73.01,
    "current-arpa": 494831,
    "previous-arpa": 501920,
    "arpa-percentage-change": -1.41
  }
}
ChartMogul\Metrics\AllKeyMetrics::__set_state(array(
  "entries" => Doctrine\Common\Collections\ArrayCollection::__set_state(array(
    "elements" => array(
      0 => ChartMogul\Metrics\AllKeyMetric::__set_state(array(
        "date" => "2023-07-31",
        "mrr" => 339704639,
        "mrr_percentage_change" => 0.0,
        "arr" => 4076455668,
        "arr_percentage_change" => 0.0,
        "customer_churn_rate" => 17.13,
        "customer_churn_rate_percentage_change" => 0.0,
        "mrr_churn_rate" => 4.92,
        "mrr_churn_rate_percentage_change" => 0.0,
        "ltv" => 29776240,
        "ltv_percentage_change" => 0.0,
        "customers" => 666,
        "customers_percentage_change" => 0.0,
        "asp" => 36650,
        "asp_percentage_change" => 0.0,
        "arpa" => 510067,
        "arpa_percentage_change" => 0.0
      )),
      1 => ChartMogul\Metrics\AllKeyMetric::__set_state(array(
        "date" => "2023-08-31",
        "mrr" => 339495262,
        "mrr_percentage_change" => -0.06,
        "arr" => 4073943144,
        "arr_percentage_change" => -0.06,
        "customer_churn_rate" => 3.9,
        "customer_churn_rate_percentage_change" => -77.23,
        "mrr_churn_rate" => 0.49,
        "mrr_churn_rate_percentage_change" => -90.04,
        "ltv" => 13392307,
        "ltv_percentage_change" => 349.76,
        "customers" => 650,
        "customers_percentage_change" => -2.4,
        "asp" => 152454,
        "asp_percentage_change" => 315.97,
        "arpa" => 522300,
        "arpa_percentage_change" => 2.4
      ))
    )
  )),
  "summary" => ChartMogul\Summary::__set_state(array(
    "current_mrr" => 346382263,
    "previous_mrr" => 345823018,
    "mrr_percentage_change" => 0.16,
    "current_arr" => 4156587156,
    "previous_arr" => 4149876216,
    "arr_percentage_change" => 0.16,
    "current_customer_churn_rate" => 1.63,
    "previous_customer_churn_rate" => 1.81,
    "customer_churn_rate_percentage_change" => -9.94,
    "current_mrr_churn_rate" => -0.05,
    "previous_mrr_churn_rate" => -0.74,
    "mrr_churn_rate_percentage_change" => 93.24,
    "current_ltv" => 30802147,
    "previous_ltv" => 28243922,
    "ltv_percentage_change" => 9.06,
    "current_customers" => 700,
    "previous_customers" => 689,
    "customers_percentage_change" => 1.6,
    "current_asp" => 15071,
    "previous_asp" => 55841,
    "asp_percentage_change" => -73.01,
    "current_arpa" => 494831,
    "previous_arpa" => 501920,
    "arpa_percentage_change" => -1.41
  ))
));
(*chartmogul.MetricsResult)(0xc0420c8ba0)({
  Entries: ([]*chartmogul.AllMetrics) (len=23) {
    (*chartmogul.AllMetrics)(0xc04206ea00)({
      Date: (string) (len=10) "2023-07-31",
      Mrr: (float64) 339704639
      MrrPercentageChange: (float64) 0.0,
      Arr: (float64) 4076455668,
      ArrPercentageChange: (float64) 0.0,
      CustomerChurnRate: (float64) 17.13,
      CustomerChurnRatePercentageChange: (float64) 0.0,
      MrrChurnRate: (float64) 4.92,
      MrrChurnRatePercentageChange: (float64) 0.0,
      Ltv: (float64) 29776240,
      LtvPercentageChange: (float64) 0.0,
      Customers: (uint32) 666,
      CustomersPercentageChange: (float64) 0.0,
      Asp: (float64) 36650,
      AspPercentageChange: (float64) 0.0,
      Arpa: (float64) 510067,
      ArpaPercentageChange: (float64) 0.0
    }),
    (*chartmogul.AllMetrics)(0xc04206ea50)({
      Date: (string) (len=10) "2023-08-31",
      Mrr: (float64) 339495262,
      MrrPercentageChange: (float64) -0.06,
      Arr: (float64) 4073943144,
      ArrPercentageChange: (float64) -0.06,
      CustomerChurnRate: (float64) 3.9,
      CustomerChurnRatePercentageChange: (float64) -77.23,
      MrrChurnRate: (float64) 0.49,
      MrrChurnRatePercentageChange: (float64) -90.04,
      Ltv: (float64) 13392307,
      LtvPercentageChange: (float64) 349.76,
      Customers: (uint32) 650,
      CustomersPercentageChange: (float64) -2.4,
      Asp: (float64) 152454,
      AspPercentageChange: (float64) 315.97,
      Arpa: (float64) 522300,
      ArpaPercentageChange: (float64) 2.4
    })
  },
  Summary: (*chartmogul.Summary)(0xc0420c6160)({
    CurrentMrr: (float64) 346382263,
    PreviousMrr: (float64) 345823018,
    MrrPercentageChange: (float64) 0.16,
    CurrentArr: (float64) 4156587156,
    PreviousArr: (float64) 4149876216,
    ArrPercentageChange: (float64) 0.16,
    CurrentCustomerChurnRate: (float64) 1.63,
    PreviousCustomerChurnRate: (float64) 1.81,
    CustomerChurnRatePercentageChange: (float64) -9.94,
    CurrentMrrChurnRate: (float64) -0.05,
    PreviousMrrChurnRate: (float64) -0.74,
    MrrChurnRatePercentageChange: (float64) 93.24,
    CurrentLtv: (float64) 30802147,
    PreviousLtv: (float64) 28243922,
    LtvPercentageChange: (float64) 9.06,
    CurrentCustomers: (uint32) 700,
    PreviousCustomers: (uint32) 689,
    CustomersPercentageChange: (float64) 1.6,
    CurrentAsp: (float64) 15071,
    PreviousAsp: (float64) 55841,
    AspPercentageChange: (float64) -73.01,
    CurrentArpa: (float64) 494831,
    PreviousArpa: (float64) 501920,
    ArpaPercentageChange: (float64) -1.41
  })
})
Metrics(
  entries=[
    <Metrics{
      date=datetime.date(2023, 7, 31),
      mrr=339704639,
      mrr_percentage_change=0.0,
      arr=4076455668,
      arr_percentage_change=0.0,
      customer_churn_rate=17.13,
      customer_churn_rate_percentage_change=0.0,
      mrr_churn_rate=4.92,
      mrr_churn_rate_percentage_change=0.0,
      ltv=2977624,
      ltv_percentage_change=0.0,
      customers=666,
      customers_percentage_change=0.0,
      asp=36650,
      asp_percentage_change=0.0,
      arpa=510067,
      arpa_percentage_change=0.0
    }>, 
    <Metrics{
      date=datetime.date(2023, 8, 31),
      mrr=339495262,
      mrr_percentage_change=-0.06,
      arr=4073943144,
      arr_percentage_change=-0.06,
      customer_churn_rate=3.9,
      customer_churn_rate_percentage_change=-77.23,
      mrr_churn_rate=0.49,
      mrr_churn_rate_percentage_change=-90.04,
      ltv=13392307.0,
      ltv_percentage_change=349.76,
      customers=650.0,
      customers_percentage_change=-2.4,
      asp=152454.0,
      asp_percentage_change=315.97,
      arpa=522300.0
      arpa_percentage_change=2.4
    }>
  ],
  summary=<Summary{
    current_mrr=346382263,
    previous_mrr=345823018,
    percentage_change=0.16,
    current_arr=4156587156,
    previous_arr=4149876216,
    arr_percentage_change=0.16,
    current_customer_churn_rate=1.63,
    previous_customer_churn_rate=1.81,
    customer_churn_rate_percentage_change=-9.94,
    current_mrr_churn_rate=-0.05,
    previous_mrr_churn_rate=-0.74,
    mrr_churn_rate_percentage_change=93.24,
    current_ltv=30802147,
    previous_ltv=28243922,
    ltv_percentage_change=9.06,
    current_customers=700,
    previous_customers=689,
    customers_percentage_change=1.6,
    current_asp=15071,
    previous_asp=55841,
    asp_percentage_change=-73.01,
    current_arpa=494831,
    previous_arpa=501920,
    arpa_percentage_change=-1.41
  }>
)

In the response, entries contains an object for each interval, with the following data:

  • date - the end date of each interval period.
  • mrr - The Monthly Recurring Revenue (MRR) as at the end of the interval. Divide it by 100 to obtain the actual value.
  • mrr-percentage-change - The percentage change between the current MRR and MRR from the previous time interval. Will be set to 0.0 if this is the first entry in the response.
  • arr - the Annual Run Rate (ARR) as at the end of each interval period. This is in your account's selected currency and is an integer number of cents. Divide it by 100 to obtain the actual value.
  • arr-percentage-change - The percentage change between the current ARR and ARR from the previous time interval. Will be set to 0.0 if this is the first entry in the response.
  • customer-churn-rate - The customer churn rate at the end of that month, expressed as a percentage.
  • customer-churn-rate-percentage-change - The percentage change between the current customer churn rate and customer churn rate from the previous time interval. Will be set to 0.0 if this is the first entry in the response.
  • mrr-churn-rate - The Net MRR churn rate at the end of that month, expressed as a percentage.
  • mrr-churn-rate-percentage-change - The percentage change between the current mrr churn rate and mrr churn rate from the previous time interval. Will be set to 0.0 if this is the first entry in the response.
  • ltv - The Customer LTV as at the end of the month. This is in your account's selected currency and is a number of cents. Divide it by 100 to obtain the actual value.
  • ltv-percentage-change - The percentage change between the current LTV and LTV from the previous time interval. Will be set to 0.0 if this is the first entry in the response.
  • customers - The number of active customers in your account as at the end of the interval.
  • customers-percentage-change - The percentage change between the current active customers and active customers from the previous time interval. Will be set to 0.0 if this is the first entry in the response.
  • asp - The Average Sale Price(ASP) as at the end of the period. This is in your account's selected currency and is an integer number of cents. Divide it by 100 to obtain the actual value.
  • asp-percentage-change - The percentage change between the current ASP and ASP from the previous time interval. Will be set to 0.0 if this is the first entry in the response.
  • arpa - The Average Revenue Per Account (ARPA) as at the end of the period. This is in your account's selected currency and is an integer number of cents. Divide it by 100 to obtain the actual value.
  • arpa-percentage-change - The percentage change between the current ARPA and ARPA from the previous time interval. Will be set to 0.0 if this is the first entry in the response.

All amounts are given in the selected currency of your account and are an integer number of cents. Divide by 100 to obtain the actual value.

The summary key contains the following details

  • mrr: The current MRR value, the value 30 days ago, and the percentage change between these two measures.
  • arr: The current ARR value, the value 30 days ago, and the percentage change between these two measures.
  • customer-churn-rate: The last month's Customer Churn Rate value, the value a month before that, and the percentage change between these two measures.
  • mrr-churn-rate: The last month's MRR Churn Rate value, the value a month before that, and the percentage change between these two measures.
  • ltv: The last month's LTV, the LTV a month before that, and the percentage change between these two measures.
  • customers: The current active customers value, the value 30 days ago, and the percentage change between these two measures.
  • arpa: The current ARPA, the value 30 days ago, and the percentage change between these two measures.
  • asp: The current ASP, the value 30 days ago, and the percentage change between these two measures.
Language
Credentials
Basic
base64
: